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E-Commerce Specialist (IHK)

The online continuing education course „E-Commerce Specialist (IHK)“ opens doors to in-depth knowledge of online retail. You learn to develop effective strategies and turn them into actionable processes. With your skills, you analyze markets and target groups to derive targeted sales and marketing measures in both national and international contexts.

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E-Commerce Specialist (IHK) Overview

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Start and Duration
  • Duration approx. 574 teaching units. - 1 year
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Funding
  • Funding can be applied for via a Bildungsgutschein (education voucher) from the Agentur für Arbeit. Alternatively, your employer may cover part of the costs. Please ask your local employment agency or your employer directly about the exact funding conditions.
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Target Group
  • Target group: People without professional qualifications, academics, career returnees, part-time seekers, experienced professionals.
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Admission Requirements
  • For the exam before the IHK, one of the following requirements must be met: successfully completed final examination in a recognized commercial-administrative three-year vocational training occupation followed by at least one year of professional experience, successfully completed final examination in another recognized vocational training occupation followed by at least two years of professional experience, acquisition of at least 90 ECTS credits in a business administration degree program and at least two years of professional experience, or at least five years of professional experience. The professional experience must have relevant connections to the later activity.
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Accreditation and Certificate
  • Certificate: WBS certificate, IHK examination certificate after successfully completing the IHK exam
  • WBS TRAINING is certified according to the Accreditation and Approval Regulation for Employment Promotion (AZAV) and has a quality management system according to DIN EN ISO 9001:2015. In addition, the company is an approved provider under the Employment Promotion Act.
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Language
  • German

About this online course

Basic information

In the continuing education course to become a specialist in E-Commerce (IHK), you acquire essential knowledge and skills that prepare you for a successful career in e-commerce. The training is aligned with the DIHK framework curriculum and offers you a structured learning environment. Here you learn how to develop and efficiently implement strategies for online retail.

A central component is developing strategies for e-commerce. You learn to analyze the market in order to derive targeted sales and marketing measures for national and international businesses. You will also be trained to optimize the efficiency of e-commerce processes. This includes designing, analyzing, and further developing processes in e-commerce.

Another important point is ensuring communication and collaboration with internal and external partners. The ability to effectively communicate with and lead various stakeholders is essential in the dynamic world of e-commerce. The focus here is on how to coordinate teams and successfully bring projects to completion.

Additionally, the continuing education course intensively prepares you for the written and oral IHK exam, so you can go into the exams optimally prepared.

The reasons why this continuing education course is useful are obvious. First, the e-commerce sector is booming and offers exciting career opportunities. With the relevant expertise, you can take on a key role in companies and actively contribute to shaping the digital future. Second, the training strengthens your strategic and analytical skills, which are advantageous in many areas of digital business.

If you have an interest in the digital economy, enjoy working analytically and strategically, and are drawn to communicating with various partners, this continuing education course could be ideal for you. It offers you not only the opportunity to deepen your expertise but also to develop professionally and open up new career horizons.

Contents:

  • Developing strategies for e-commerce
  • Designing processes in e-commerce
  • Analyzing and further developing processes in e-commerce
  • Ensuring communication and collaboration with internal and external partners
  • Exam preparation for the written and oral exam

E-Commerce Specialist (IHK) Pricing

Prices updated in August 2026

Price

4.160,00 €

  • Online and live lessons with real trainers
  • Digital specialist literature and scripts from our trainers
  • Original IHK exams in the official 'IHK Lernen mobil' app
  • Course recordings of the last eight teaching weeks
  • Intensive preparation for the IHK exam

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