In the continuing education course "Digitalization and Big Data – Understanding and Shaping the Digital Transformation", you will learn essential skills to actively shape the digital change in companies and benefit from the opportunities of digital transformation. The content covers a broad range of topics, including the Internet of Things, business models, technological trends, Big Data, and Data Analytics. A focus is on the role of the Internet of Things as a driver of digitalization and the resulting laws and developments.
The continuing education course covers crucial phases of digitalization and how they transform business models, with a focus on the megatrend of platform economy and cloud computing. Technology trends in the use of digital technologies, especially in production, logistics, marketing, and sales, are discussed in depth. In addition, the aspect of digital transformation in the VUCA world is addressed, which covers agile and innovative approaches, management in the digital age, and data protection.
In the area of Big Data, you will learn how data is changing the world and what characteristics define Big Data. The difference from Business Intelligence and Data Warehouse is highlighted, as well as the various data sources and their diverse uses. Application examples from e-commerce, the automotive industry, and agriculture illustrate the practical relevance of Big Data along the entire value chain.
Another central component is Data Analytics, which is viewed as a value-adding process. The prerequisites and definitions of data, analytics, and insights are taught, supplemented by online learning programs that shed more light on data protection. The continuing education course thus provides an excellent foundation for career prospects in a promising field.
This continuing education course is especially suitable for people interested in digital technologies and their economic applications. It offers the opportunity to establish yourself as a knowledgeable expert in digitalization and Big Data, which not only increases innovation capability in your own company but also promotes your own career. The knowledge imparted enables you to effectively shape future economic decisions and actively accompany the digital change as a knowledge carrier.



